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Brand Identity

Brand Identity Questionnaire: 9 Questions to Get You Started

The following is a list of questions to help you determine the elements of your brand identity. What is a brand identity anyway? Its the key differentiators of your brand image. Some of these differentiators are the name, the logo, the design, tone, tagline, or typeface. Its how our brains recognize brands. So whether you're designing the brand identity yourself or you're hiring someone to do it. You need to have a plan, and that's why I created this questionnaire. This is a playful guide to help you get things started. What colors represent your brand? Color conveys feelings and a whole lot of emotions. Red…

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